Program
Submission Guidelines
Travel
Saturday Morning Keynote:
Cita Furlani
Director of the Information Technology Laboratory (ITL)
Saturday Lunch:
Rod Ford
Founder & CEO CognitiveDATA, Inc.
Sunday Breakfast:
Rick McConville
Acxiom's PanOptic-X Product Manager
Sharif Youssef
Acxiom's Enterprise Product Strategist
ICIQ 2010 Conference Speakers
Cita Furlani
Director of the Information Technology Laboratory (ITL)
Cita M. Furlani is the director of the Information Technology Laboratory at the National Institute of Standards and Technology (NIST). Prior to being named director of ITL in 2006, Furlani was NIST’s chief information officer and advised the NIST director on the planning, execution, evaluation and delivery of IT services and support. (25XM)
Previously, Furlani served on detail from NIST as director of the National Coordination Office for Information Technology Research and Development, which reported to the White House. Other positions include serving as director of the Information Technology and Electronics Office within NIST’s Advanced Technology Program (ATP) and coordinating Department of Commerce activities in the area of enterprise integration. Furlani also served as acting director of ATP. Furlani’s educational background includes a Master of Science degree in electronics and computer engineering from George Mason University and a Bachelor of Arts degree in physics and mathematics from Texas Christian University.
Lunch Speaker
Saturday, November 13
Rod Ford
Founder & CEO
CognitiveDATA, Inc.
Rod Ford is an innovator and subject matter expert in the field of data quality and marketing data accuracy. As the Founder & CEO of CognitiveDATA his technology innovation and executive leadership pushed the company into a widely recognized position of thought leadership for data quality accuracy in the direct marketing services industry. A Mechanical Engineer by degree, CognitiveDATA is the 4th technology company he has launched in the past 22 years and the company recently celebrated its ninth year anniversary by being named for the third consecutive year by Inc. Magazine as one of the fastest growing private companies in the U.S. The company’s data accuracy technology is utilized by over 500 direct marketing companies including industry captains AT&T, Geico, DirecTV, Gap, and Hartford. In the spring of last year he sold the company to Merkle, Inc., and today it operates as a wholly owned subsidiary of the parent company, with over 100 employees and revenues in excess of $20 Million dollars.
His blog can be viewed at http://blog.cognitivedata.net.
Breakfast Speaker
Sunday, November 14
Rick McConville - Acxiom's PanOptic-X Product Manager
Rick McConville is the Product Manager for Acxiom’s PanOptic-X suite of data quality products, for which he drives the financial and market success. He spearheads the development of requirements and merchandizing strategies, as well as executing competitive, financial, market and internal analysis on core product capabilities for strategic sales initiatives.
Rick’s expertise in data quality comes from 15 years of Postal Industry and Data Quality experience. Prior to Acxiom, he managed Data Licensing at the United States Postal Service, National Customer Support Center (NCSC) in Memphis TN, where he led Address Management projects ranging from CASS and MASS to NCOALink licensing. In his 13 year postal career he was awarded over 20 times for outstanding leadership.
Rick represents Acxiom on the Board of Directors for the Association for Postal Commerce (PostCom). He is often called on to present to numerous industry organizations on a variety of topics related to postal and data quality.
Rick attended the University of Memphis and lives in Memphis, TN with his lovely wife, Amy, and their two miniature dachshunds.
Sharif Youssef - Acxiom's Enterprise Product Strategist
Sharif Youssef is an Enterprise Product Strategist with expertise in identity management and multi-channel marketing for Acxiom. He leads strategy for the innovation and evolution of several existing Acxiom products, including multi-channel marketing, identity management and risk mitigation products. He is a key consultant on multi-layer marketing and risk mitigation strategy, needed in today’s online environment.
As a thought leader in developing new ways to optimize ROI for enterprise product strategy development, reduce client fraud and create multi-channel marketing solutions, Sharif has a combination of skills not commonly found in the data space. He possesses a clear vision of risk mitigation and marketing trends, plus the ability to render them operational.
Sharif has been in the technology industry for over 14 years working with some of the largest data companies such as First Data, Experian, TransUnion, and IBM, responsible for the creation and management of ground breaking solutions ranging from online tax payment systems deployed by the Federal Government, to eCommerce platforms, multi-channel marketing and identity/risk mitigation solutions. His accomplishments include eFile, System Architect for COLINK and the development of many proprietary solutions for leading Internet companies.
Sharif lives in Denver, CO with several hardy plants that can survive his travel schedule.
